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Pricing Psychology and Selling your Home

Have you ever seen a product at a store and thought, “Whoa. That price is outrageously high. It’s just not worth it!” Conversely, you might have also reacted to another product with, “That’s awfully cheap. The quality must not be good.”Welcome to the psychology of pricing! According to research, people tend ...

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Market Value Can Change With the Seasons in Florida

Photo by Okan Caliskan via Pixabay If you look at the median sales prices of Florida homes, by month, you’ll find that the lowest prices are found in January. From there they rise gradually until they peak in June, then they drop slightly and remain somewhat consistent through December, varying by only ...

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Architecture studios at home & beyond

If you're interested in interior design or architecture, it can be helpful to know the basics about architecture studios. Whether you're a professional or pursuing a new hobby, familiarizing yourself with the terminology and tools of the trade will give you an edge.Here are some of the key facts to ...

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How to Make your Home “Picture Perfect” for Viewings

Have you ever had a formal photo shoot? Perhaps you’ve had one for work or arranged one for your family. If so, chances are you dressed up and made yourself look your best. That’s the right mindset to be in when selling your home too. You want to make every room ...

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